With Coatta
fired, former Purdue guard John Jardine, who had been one of the Chicago area’s top high
school coaches and won the Illinois State Championship, became
the head coach. He had served his apprenticeship as the line
coach at his alma mater and at UCLA and had the reputation for
being the best recruiter of Chicago talent in the
country. As UCLA’s line coach he actively and aggressively
pursued the
Wisconsin head coaching job and got it. He
promised an improved offense and delivered. The opener actually
had the Badgers leading Oklahoma by 7-0 at the half but reality
hit in the form of a 21-7 loss and it set the tone for the 4-5-1
season with the highlight, a 29-16 upset of number-two ranked
Penn State. Running back Alan "A Train" Thompson was limited to
only 455 yards due to a knee injury and sophomore Rufus "The
Roadrunner" Ferguson picked up the slack by rushing for 588 and
was a twin-terror on kickoff returns with "Grape Juice" Johnson.
Quarterback Neil Graff was the conference leading passer with
thirty-three of his balls caught by All Big Ten tight end Larry
Mialik who later played three years with the Falcons and one
more with the Chargers. The porous defense could boast only
of Bill Gregory who was moved from tackle to end and who served
the Cowboys well from 1971 to '77 and then played three more
seasons with the Seahawks. Jardine put his stamp on the program
by introducing a new helmet design featuring a white shell with
a medium sized scarlet colored oval on each side. The ovals
contained a white “W” logo that maintained the identifying
feature for the state university. Adding an eleventh game to the
1971 schedule translated to one more loss in a 4-6-1 season, a
year of poor defense and inconsistent play. In Jardine's first
two seasons, the Badgers set twenty school offensive records but
every opponent except Northern Illinois put up double-digit
scores on them. Quarterback Graff completed his career with 4134
total yards and managed a brief three-year NFL run with the
Patriots and Steelers. 5’6” tailback Ferguson lived up to his
hype with 1222 rushing yards, breaking Alan Ameche's
single-season record, running behind sophomore center Mike
Webster. The short but powerful and shifty Ferguson was a fan
favorite, celebrating each touchdown with a patented end zone
dance. “Grape Juice” Johnson again was great on kick returns,
teaming with Ferguson and was moved to defensive back to bolster
the weak defense.
1972’s 4-7 record reflected better defense but even with career
marks of 2814 rushing yards, second only to the great Alan
Ameche, and 158 points by "The Roadrunner" Ferguson, and a team
total offensive yardage production of 3492, the scoring offense
just wasn't there. Center Webster again was the line stalwart
with support from freshman tackle Dennis Lick. Short, fast Ferguson was backed up
well by short, fast freshman Billy Marek, Lick’s high school
teammate. Ferguson had a good burst in the World Football League with
Portland and became active in Wisconsin public and political affairs. If nothing else,
the presence of Ferguson had boosted attendance significantly
to an average of over 70,000 per game. ’73 was a 4-7 season,
this one marking the fourth consecutive year that Jardine's
troops seemed stuck in mediocrity. The offense bounced back and
ranked third in the conference in total yards with 1207 of that
coming from the rushing of 5'8", 180-pound All Big Ten tailback
Marek. Fullback Ken Starch, the former Wisconsin State High
School shot put champion, contributed another 632 yards and for
the second straight year flanker Jeff Mack led receivers with
forty-one catches for 755 yards. Big tackle Lick teamed with All
Conference center Webster to control the line and Webster of
course, went on to a Hall Of Fame career with the Steelers.
SPOTLIGHT ON MIKE WEBSTER:
At 6'1" and 215-pounds, sophomore
center Mike Webster may have been seen as an adequate offensive
lineman by his Wisconsin
teammates and coaches but he had that indispensable "something"
that makes some work harder and longer than others to succeed.
More than a bit undersized after graduating from
Rhinelander High School, the Tomahawk, Wisconsin native was relentless. Quarterback Neil Graff
stated, “I remember him running and working out just endlessly,
lifting weights, being at the stadium virtually every day, all
the time. He was a constant fixture over there. I don’t think
anybody had a clue he would rise to the levels that he did, but
when you talk about a self-made man, he certainly was.” As a
three-year starter and All Big Ten center, Webster used a
diligent approach to strength training to build himself up into
a 255-pound All Pro and Pro Football Hall Of Famer with the
glory-teams of the Super Bowl Steelers. Webster started 150
consecutive games until dislocating an elbow prior to the 1986
season. As offensive captain for nine years, Webster played
fifteen seasons before concluding his career with two more
seasons with the K.C. Chiefs. A seven-time All Pro and nine-time
Pro Bowl participant, Webster was a shoo-in for The Pro Football
Hall Of Fame and was named as a member of the All-Time NFL Team.
Tragically, he passed away at the age of fifty and had spent the
final few years of his life living on the streets as a result of
depression and what proved to be a ground-breaking case in the
study of CTE and related brain damage.
If interested in any of these Wisconsin helmets please click on the
photos below.